VeggieRx

What is VeggieRx?

VeggieRx is a “prescription” for FREE fruits and vegetables that will help increase access to healthy food options and nutrition education for individuals experiencing food insecurity. 

Next group begins April 10 (last day to register is April 10).

Qualified individuals will be eligible to receive VeggieRx Vouchers valued at $20 each week throughout the duration of the 13-week program. Participants must attend six nutrition group classes where they will receive helpful nutrition information to support their well-being. 

Eligibility Criteria (Must check all to qualify):

How do I enroll in VeggieRx?

For qualification and enrollment information, please contact your provider or contact our Community Health Worker, Angelica Martinez, at (831) 732-5397 or amartinez@pvhealthtrust.org.

Redemption Sites

VeggieRx Vouchers are redeemable at either of the following locations, where participants will enjoy the opportunity to shop their choice of seasonal fresh produce and receive healthy recipe ideas from Registered Dietician Nutritionists.

Mon. - Fri.

El Mini Mercado is open year-round, five days a week, and located in the Diabetes Health Center at 85 Nielson St. in Watsonville.

When vouchers are redeemed at El Mini Mercado, clients will exchange their VeggieRX for a seasonal selection of fresh pre-procured items.

Tuesdays

El Mercado, a weekly farmer’s market at Ramsay Park in Watsonville every Tuesday, from 2-7 pm, April – October.

When vouchers are redeemed at El Mercado, clients will exchange their VeggieRx Voucher for market tokens and enjoy the opportunity to shop for fresh local produce.

Fridays

*Redeemable at Friday market when El Mercado is closed for the season*

Watsonville Farmers Market,  a weekly farmer’s market at the City Plaza in Downtown Watsonville every Friday, from 2-7 pm, year-round.

When vouchers are redeemed at the Watsonville Farmers Market clients will exchange their VeggieRx Voucher for market tokens and enjoy the opportunity to shop for fresh local produce.

Sponsorship Opportunities

Are you a company looking to support a healthy community and promote access to healthy food for all? Become a sponsor of VeggieRX! Tailored sponsorships are available to best match your company’s philanthropic and financial goals. Contact our Development team at CHTDevelopment@pvhealthtrust.org  for more information.

Thank You to our Funders!